DETAILS THAT WILL SURPRISE YOU
MOTO X PLAY MOVISTAR - 2014
Print advertisement created by Y&R , PERÚ for MOVISTAR PERÚ
Print advertisement created by Y&R , PERÚ for MOVISTAR PERÚ
Criamos o conceito: “Detalhes que vão te surpreender”
para comunicar, de forma divertida, o principal benefício
do novo Moto X Play: sua câmera de 21 megapixels.
para comunicar, de forma divertida, o principal benefício
do novo Moto X Play: sua câmera de 21 megapixels.
Client: Movistar
Agency: Y&R Perú
Campaign: Moto X Play
DGC’s : Fernando Iyo, Tim Sanchez
Copywriter: Paulo Castro
Art Director: Serggio Figueroa
Design: Serggio Figueroa, Karyn Kahm
Account Director: Romina Fuks
Account Lead: Stephanie Sangster
Account Executive: Macarena Silca